|
Obstacles Are No Longer In Our Way
In the past, it was nearly impossible to get heard. Even today, there's no way we could get the evening news to announce there is a cure for cancer. It just "ain't gonna happen." Some would say it's because the TV networks are filled with ads for drugs, drugs, and more drugs.
But it's more than that. The drug makers and the folks at JAMA and elsewhere send both the national and the local TV news stations video stories EVERY WEEK! That makes the job for the stations so much easier. They don't have to search out stories...they are handed to them like puppies are handed treats.
As a result of those constant treats, the networks and the local stations trust their feeders in a big way. That means neither you or I could just walk in there and say, "Gee guys, would you tell everyone there's a cure for cancer?" It. Is. Not. Going. To. Happen.
But it will.
Because it is a new day. Forget all the limiting beliefs you might have had about yesterday. The obstacles are no longer in our way. There are two ways this miracle will happen.
It's A New Day!
The first way....the hard way...is a little bit geometric. You know those books Dany wanted me to give away. They are being lent away instead. Each person gets to keep the softcover book in their hands for up to 15 days. And then they lend it out again to someone they know!
But more than that...I gotta admit this to you...the book is pretty extraordinary and quite convincing. So what folks are doing is ordering more copies to expand the Lend It To End It miracle started by Dany and me.
That means more people are discovering the news that there is a cure for cancer and doing it faster. That's the geometric part. One book can actually start the ball rolling for 5 million families learning there is a cure for cancer in two years...I know that sounds crazy, but it's true.
Geometric growth produces crazy, humongous results.
What's Even More Powerful Than Geometric Growth?
Six Degrees of Separation!
Geometric growth?? Yeah, right, like that would ever happen!
This cockamamie idea of Lend It To End It...it's doomed...it'll never reach 5,000 families
let alone 50 million families, right? We'll NEVER end the fear of cancer that way.
I'll grant you, it can be hard to picture sometimes. Except for one thing. . .there's another powerhouse advantage we have. . .the most powerful tool in today's world for curing cancer.
That unstoppable power would be "Six degrees of separation." If you're not familiar with the term, just about every person on the earth is only six people away from knowing everyone else.
In other words, each of us are six people or less from personally knowing Brad Pitt, the Pope, Bill Gates, or any other person on earth. (I'm three degrees away from Bill Gates, for example. I know a man whose son is a business acquaintance and friend of Bill Gates.)
Right now, YOU are only six people or less away from Oprah, Ellen DeGeneres, Tom Hanks, AND Steven Spielberg. (I've already had one nibble from someone wanting to make a movie, by the way.)
Picture it, the copy you share could be the one that ends up in the hands of Steven Spielberg! (Already Arnold Schwarzenegger has read my book!)
In this season of giving, maybe you can only budget one book right now for Lend it To End It. Or maybe for you it's 10 or 100 copies you could blanket your world with. Whatever you decide, those books could be only six degrees away...
http://www.thedoctorwhocurescancer.com
"Six Degrees" Is The Lottery
Where All of Us Win
Each copy you hand out has the chance of reaching anyone, anyone at all.
Here's the moral of the story, the success of Lend It To End It doesn't have to follow a straight line...in fact,
you can be sure the success of Lend It To End It won't follow a straight line because nothing big ever does.
That's right, the copy you hand out today could be passed along to the biggest TV or movie mogul in the world in less than 60 days. Let me give you an example. . .
You order an extra copy and give it to your best friend. Your friend gives that extra copy you ordered to her doctor, who ends up sitting in first class while reading the book next to a producer for a daytime TV talk show.
The next thing you know, 5 or 10 million viewers at home find out about The Doctor Who Cures Cancer. And it happened because you ordered one copy!
This isn't unusual at all. Those folks in first class become privy to all sorts of stuff we folks in coach never dream of. Being in a first class seat sends an unspoken message. It says, "I'm a successful person."
So when a producer is talking to a doctor in first class, the producer is thinking, "I've just struck gold...and I've filled that time slot for Tuesday. Now I can relax!"
Big shots are flying first class every day. Thousands of big shots do that every day, as a matter of fact. Even I was asked by two different people on AmTrak if they could buy my book...on one trip! And I'm no big shot.
You don't have to know one single person in show biz...not one...to be THE one who makes it happen. That one extra copy you had shipped to you ends up saving millions of lives and untold suffering! That's not a bad investment.
"Six Degrees" Means Your One Book
Reaches 5 Million Adults Overnight
See, that geometric thingie wasn't so crazy after all. But "Six Degrees" makes ol' geometric growth look like a slow poke. Each extra book that you put into circulation jazzes up the possibilities a whole bunch.
So much so that the "geometric growth" could go like this, 10 books, 20 books, 30 books...Oprah...WHAM! 100,000 books, 1,000,000 books, etc.
Remember, those million books get lent out like a daisy chain, a mustard seed, sweeping the nation and the world. While Oprah, Ellen, and the rest are doing it here, the same kind of thing could happen in Europe, Australia and elsewhere.
I mean, this book has been going everywhere. Oftentimes, I have to look at a Google map to see where the latest copy is going to. . . the Yukatan, Malta, Singapore, Spain, and Dubai?
(Maybe, I should mention that 10,000 copies of my book were pirated and published in Russian. It resulted in a clinic being opened in Kiev, Ukraine...did I mention that this book is POWERFUL!)
"Six degrees" turns "geometric growth" into the stepchild method for spreading the word.
|